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‘Forever faster’ with JOA at Champs

The ‘forever faster’ PUMA will take on meteoric speed next month at the ISSA/GraceKennedy Boys and Girls’ Athletics Championships (Champs) in a glitzy showing of the national gears for the Paris Olympic Games in France.

Arne Freundt, chairman of the Management Board of PUMA and Chief Executive Officer, is excited and exudes confidence that the Olympic show will be, in Jamaican parlance, a “sell-off.”

Chairman/CEO Freundt said: “Together with the Jamaica Olympic Association, we will reveal our PUMA Jamaican Olympic kits during the ISSA Boys and Girls’ Championships. I cannot wait to celebrate our relationship at this special event.

“For me, there is no better moment for our Jamaican Olympic kit launch than the Boys and Girls’ Champs, where the future generations of athletes are competing at the highest level at the most popular track and field competition in Jamaica.

“I am very proud that the fastest brand, the fastest country and the fastest athletes have been partners for 23 years. During this time, we have written sports history together and set world records that are still unbroken. I look forward to continuing this story at the Olympics this summer in Paris,” Freundt continued.

The sports apparel and footwear global empire will partner with the JOA in Paris to celebrate Jamaica’s Independence Day and JOA Day on August 6 and 7, respectively.

“It will be Olympism in action, and so for Paris 2024, it’s ‘forever faster’ in all sports, for as we say, it’s sport for all and all for sport,” Chairman/CEO Freundt commented.



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